On the other hand we have the advantage of being totally upfront.
Midsummer's Eve has always been, and always will be, a 100% free dating site.
You can use our search, messaging, Conversations (for social dating), photos, etc etc completely free.
This means you join, add your profile, get talking with real full messaging capabilities, and get dating 100% free. However we recognise that members do not like to be bombarded with adverts.
When we started back in 1999 there were just one or two dating sites online.
Our philosophy has always been that it should be 100% free to meet, message and date when it comes to online dating sites.
We decided right from the word go that we would not take this approach. We have built, by customer demand, a brilliant set of extra features which we call Essentials.
These can be purchased, and whilst doing so will greatly enhance your experience of using the site, it is completely optional.
We launched in August 1999 and here we are, celebrating our tenth anniversary.
All of those sites that were on our list ten years ago have now disappeared off the Internet. People don't like to pay for dating and they like even less to be "tricked" into joining a pay site when it is advertised as free.