London-based Badoo, a global dating platform with nearly 300 million members in 190 countries, acquired New York-based Lulu, “a private app for girls to read and — secretly — create reviews about the guys they know based on their romantic, personal and sexual appeal.” Lulu’s fast-rising founder and CEO Alexandra Chong is reportedly moving to London as Badu’s president.
In total Lulu had reportedly raised million to date.
The company’s mission is “to provide the world’s easiest, fastest and most fun way for people to meet each other locally and globally.” Headquartered in London, Badoo is currently available worldwide in 46 languages.
Its previous review and rating system has been recently abandoned.
Badoo currently boasts about 60 million active monthly users, slightly more than Tinder’s 59 million, according to the Standard.
It was nominated as Tech Crunch’s 2013 “Fastest Rising Startup”.
Badoo was founded in 2006 by Russian entrepreneur Andrey Andreev.