Despite some skepticism around the web regarding online dating business, hard facts and statistics are hard to ignore: online dating industry is on the rise now, and will continue flourishing in foreseeable future.
Let’s look at some interesting facts and stats in today’s review.
General public attitudes towards online dating have become much more positive in recent years, and social networking sites are now playing a prominent role when it comes to navigating and documenting romantic relationships.
These are among the key findings of a national survey of dating and relationships in the digital era, the first dedicated study of this subject by the Pew Research Center’s Internet Project since 2005.
But it did happen, primarily due to the intensive spread of digital technologies all over the world.Nowadays we do everything online – pay bills, search maps for driving directions, buy products, get news, book hotels and flights, read books, watch films, and even get our education distantly via the Internet.We live in an Internet-based society and it’s not surprising that dating has also moved to the virtual space.In a way, the Internet just reflects our society: you can meet any type of people online, from nerds and snobs to successful businessmen and real rock stars. Online dating business is booming and it’s going to expand even further.
One in every ten American adults has used an online dating site or a mobile dating app.
We refer to these individuals throughout this report as “online daters,” and we define them in the following way: Taken together, 11% of all American adults have done one or both of these activities and are classified as “online daters.” In terms of demographics, online dating is most common among Americans in their mid-20’s through mid-40’s.